Risky business: Do you know how content is used in your business?
July 27, 2023
Risky business: Do you know how content is used in your business?
New research conducted by Fiftyfive5, an independent market research agency, on behalf of Copyright Agency, highlights the widespread use of 3rd party content within Australian businesses and a general complacency about copyright.
The research shows that 2 out of 3 white collar workers access published content in their role which is often downloaded, copied and shared.
Being able to download and share content from a range of published sources helps businesses get ahead but understanding of content usage across their business is generally low.
Most businesses are unaware of potential licensing permission gaps and underestimate the risk and potential consequences of copyright infringement.
Read this latest research and learn what employees expect from their leadership.