Telstra’s NATSIAA celebrate Indigenous art on the move
September 9, 2017
Three of our members artworks feature on a fleet of 60 cars currently driving through regional and city centres around Australia in celebration of Telstra’s chief sponsorship of the 34th National Aboriginal and Torres Strait Islander Art Awards (NATSIAA).
Betty Pumani’s 2016 NATSIAA winning work Antara (pictured below left), Simon Hogan’s painting Lingka (centre), and Beryl Jimmy’s artwork Nyangatja Watarru (right) each feature on 20 cars as part of this special fleet.
The reproduction and translation of artwork onto the cars was negotiated in close consultation with the Copyright Agency’s visual arts licensing team, the artist and their respective art centres. Each of the artists was involved in key steps of the process, from the concepts through to final designs. The artists were overwhelmingly positive with the treatment of their work and the quality of its reproduction and, importantly, the artist and the title of their work are clearly attributed on the front doors of each of the cars.
In addition to the cars, the Copyright Agency also licensed the use of Simon Hogan and Beryl Jimmy’s works to be reproduced on Telstra sim card packages.
Telstra NATSIAA celebrate Indigenous art from regional and urban areas throughout Australia. The awards were held at the Museum and Art Gallery of the Northern Territory in Darwin, where John Fries Award 2017 finalist Anwar Young was announced as the winner of the Telstra Art Award for 2017, together with artists Unrupa Rhonda Dick and Frank Young for the work, RKulata Tjuta – Wati kulunypa tjukurpa (Many spears -Young fella story).
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Copyright Agency manages the rights to a wide variety of artworks and artwork reproductions for visual artists across Australia and New Zealand, including for books, film and television, websites, advertising, newspapers and magazines, posters, merchandise, greeting cards, exhibition catalogues and more.